Humana, Vanity Fair Brands and El Corte Inglés have launched a collecting and recycling campaign textile which wants to encourage the donation of used textiles to customers Belcor brand. Vanity Fair Brands offers a 20% discount when purchasing a bikini or swimsuit for the new collection of Blecor customers who donate to Humana used a bathing suit.
A total of 11 participating in the campaign El Corte Inglés in Madrid, Barcelona, Seville, Malaga, Valencia and Zaragoza.
Textiles collected through this campaign, effective from 13 April to 6 May, the plants will be sent to Humana classification. Its management will raise funds to be allocated to projects that the Foundation carries out cooperation in Africa, Latin America and Asia.
Such initiatives aim to disseminate to citizens the importance of recycling textiles as a mechanism to help protect the environment and raise funds to promote the progress of communities in the South.